Announcing App Publishing API Partner Program

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Today we’re excited to announce our app publishing API partner program. This program empowers mobile application developers to publish apps directly into our MAM platform and ultimately into an enterprise app catalog. With one click from any of our partners’ development tools, developers can publish, inspect, secure and sign new apps and app versions to […]

Enterprise Mobile Apps for Marketing and Sales – Where to Start?

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We keep hearing about mobile, BYOD (bring your own device), and the consumerization of IT — but what does that all mean for you, your business unit, and your sales and marketing employees? The answer is simple: enterprise mobile apps can help you sell more. Mobile application management (MAM) and enterprise apps are especially relevant for companies with large, […]

The Best (and Worst) Strategies for Distributing Enterprise Apps

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You probably have some “others” in your business model — outside employees that include; subcontractors, franchisees and agencies. This is great for cutting costs and handling projects with a lean team, but it can create new challenges when considering how you distribute your enterprise apps. In this post, we’ll work in reverse — offering the worst […]

3 Signs Your Mobile Enterprise Strategy Is Stuck in 2003

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Did you know that it’s been 10 years since the first smart phone launched? In 2003, BlackBerry introduced the first phone to also receive emails, text messages and browse the web. The need to check email and your calendar on the go spawned a mobile enterprise revolution. And that got us thinking; what are your […]

Five BYOD Policies to Help Keep Employees and IT Happy

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Telling employees how, when, and where they are permitted to use their own personal devices is a recipe for disaster with bring your own device (BYOD) programs. For BYOD programs to work for everyone, there needs to be mutual benefit for both employees and the IT organization. Here are five recommendations for achieving unity between […]

Enterprise Mobile Apps: Native, HTML5 or Hybrid?

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In developing enterprise mobile apps, the debate between native, HTML5, or a hybrid approach seems endless. There are advantages and disadvantages to each approach; the trick is to determine what is ideal for your use case before launching a costly development project. Native – Single Platform In native enterprise mobile apps, the developer builds an […]

What is Dual Persona Mobile Application Management?

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In the world of mobile application management, dual persona MAM refers to duplicating apps and specifying one environment for work and the other for personal use. Users switch between the two depending on what mode they’re operating in. Dual persona technology helps companies deal with one of the major challenges of the BYOD (bring your […]

SDK and App Wrapping for Mobile Application Management

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In today’s world of BYOD (bring your own device), enterprises are more concerned than ever with protecting their corporate networks and the information contained in those networks. But how can companies be sure that the apps their employees are downloading to their corporate-owned or personal mobile devices aren’t compromising their sensitive data? The answer: manage and secure […]

Creating a Mobile Workforce with an Enterprise App Store

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The brave new world of touch-screen devices and app stores has revolutionized how consumers use their phones, increased innovation in development tools and business models, and created an entire app economy. What’s more, consumers have grown accustomed to doing everything they want, everywhere they want, with an incredibly compelling user experience — and this can […]

How to Mitigate the Legal Risks of BYOD

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In a previous post, we introduced some of the legal risks of BYOD when implementing a program to manage the bring your own device movement within your company. In this post, we will talk about some ways that companies can work towards mitigating those risks. Employment and Contractor Agreements All employment-related contracts — such as […]